Customer Case - Hotel Royal
RGI increase since they
started to use Demand Calendar
What convinced you to start with Demand Calendar?
One of the main reasons for our decision to invest in Demand Calendar was that we struggled with strategic decisions for the future. We were in the market for a tool that gave us the opportunity to analyze data to make smarter and faster decisions. Some important features we looked for were pick-up, forecasting and segment analysis. In Demand Calendar we found a tool which enables us to take the next step in order to increase our revenue.
How does your daily work with Demand Calendar look like and what are the benefits?
Can you remember a Demand Calendar "aha moment" that you or an employee had?
Potential view - You will quickly identify which days you lose money to your competitors and can easily analyze what actions you need to take in order to increase your market share in the future.
Simple to use - You get a quick overview of your hotel performance to make better decisions for the future. You learn the system quickly and in my role, responsible both for front desk and revenue management, it’s the perfect tool to keep up with both areas.
What would you advise or say to other hotels considering Demand Calendar?
If you want to save time, make revenue management easy and free time for other activities within the hotel, Demand Calendar is an excellent option for your hotel. Everyone who runs a hotel needs to have full control of their business to increase their revenue. Demand Calendar not only makes historical data easily accessible, we can also look into the future and make better strategic decisions. In Demand Calendar you have a tool that collects all data in one system which means you don’t need to switch between different systems.
The integration with our PMS Nitesoft and other systems such as rate shopping and benchmarking also went very smoothly.
How does Demand Calendar help you as a Revenue Manager?
We have already mentioned many benefits, but to make a summary:
- Easy to make a forecast
- Good overview of the hotel performance and make better decisions for the future
- Saves me a lot of time which means more time for other activities in the hotel without losing the control of optimizing the revenue.
How did you calculate ROI of Demand Calendar before you decided to invest in the system?
We calculated on how many days per year we lost money to our competitors. Then we made an assumption on how many of these dates we could increase our market share if we invested in a system like Demand Calendar. We calculated on a 10 % increase.
We are curious about your PMS, Nitesoft, which we know you have been using for some time. What can you tell us about it?
The best with Nitesoft is the user-friendliness. It’s incredibly easy to learn the system for new employees which makes on-boarding very easy. When we have a user-friendly PMS we can focus on the guests to make the best service possible. Another advantage is that the PMS is cloud based which means that you can connect from anywhere.
*Demand Calendar have integration with Nitesoft and the process to integrate the systems is fast and smooth.
Thank you Mattias!
Other cases
Use data and insights when opening a new hotel.
The Winery Hotel (184 rooms).
“My colleagues and I are using Demand Calendar daily to facilitate our strategical decision-making when setting prices."
Case by: Marianne Söder
Commercial Manager at The Winery Hotel
Date: May 2019
How to work more efficiently with revenue management
Best Western KOM Hotel (143 rooms).
“The PMS we have had flaws since you do not get all the information you need without having to do a lot of work manually. It was a lot more time consuming before we had Demand Calendar”
Case by: Minna Pykälämäki
Hotel Manager at Best Western KOM Hotel
Date: June 2019
How to run a successful family owned independent hotel in a competitive market.
Hotell S:t Clemens (30 rooms).
“Everything is about seeing patterns and
it is much easier to do it in Demand
Calendar"
Case by: Carl von Schulman
Owner & General Manager
Date: January 2019