Demand Calendar helps you acquire the most profitable revenue at any given time.
The revenue team in a hotel—marketing, sales, revenue management and reservations—are devoting their time to deal with complex, unforeseen changes in demand, pricing, distribution, contracting and market behavior. More often than not, these issues require a human touch—creativity, expertise, intuition—that cannot be automated.
Demand Calendar is a curated knowledge workspace that enables hotels to better understand the challenges and to increase the efficiency in how they acquire the most profitable revenue at any given time.
Automated data collection from the hotel PMS and other sources. Information is stored in one place where it is easily accessible for all team members. Dashboards in real time show actuals and trends of the most important indicators.
Curated information and tools connect the team and help them understand which actions lead to higher profitability. No more decisions made based on vague assumptions. Data driven decisions for increased success.
Easily accessible reports for all team members. No more wasting time working with raw data, combining spreadsheets, cutting, pasting and sending reports getting lost in email overload. Information transformed into insights.
For successful profitable revenue generation, you do not only need a software solution based on industry knowledge and industry standards, you also need industry professionals to guide you through implementation shifting the mindset from any revenue to profitable revenue.
The first step is to set up, collect and validate data from the hotel PMS and other data providers. The set-up process continues with specific settings for your hotel made in close collaboration with the hotel team.
Once the data has been validated and the flow of data has been verified, we will train your team in a workshop where we show you how to use Demand Calendar as well as important insights about your revenue and profit.
We will monitor your progress with Demand Calendar and help you to understand how to increase profitability for your business. After six to nine months we will meet your team to discuss insights, show new functionality and fine tune the settings for you to maximize profit.
We will continue to share our insights and best practices to help you further improve your acquisition of profitable revenue. We will also continue to develop Demand Calendar based on needs and ideas from our customers to always provide a high value for all users.
When opening a new hotel, one of the challenges is to understand the local market. With Demand Calendar, I could model the market data, learn the market behavior much faster and create my own forecast. In less than one year we reached our fair share of the market and since then we are always ahead of the market.Marianne Söder
Having a small hotel in a very seasonal and competitive market with all benchmarking KPIs well above the competition, I still needed to better understand how to maximize each season. With Demand Calendar, I got the insight that my rate was too low even on my best days of the year. Since then, I have increased room revenue solely by a higher rate, which means that my profit has increased substantially.Carl von Schulman
Owner / General Manager